Registration for the 2024 ATA Show and the ATA Hotel Block are now open. The members-only event, set for Jan. 11-13 in St. Louis, is the largest trade show in the archery and bowhunting industry. The ATA Show, recently recognized as one of the 100 largest trade shows in the U.S., is the best place to test new products, meet with company leaders and staff face-to-face, and access special Show pricing and discounts.

“We can’t wait to welcome the archery industry to America’s Center for our yearly celebration,” said Jeff Poole, ATA president and CEO. “Between the new promotions, the in-person interaction and the chance to touch and feel new products before anyone else, the ATA Show is the place to be for industry professionals.”

The Show offers unparalleled opportunities to network and build relationships, like ATA’s Industry Celebration, presented by Mossy Oak. Attendees can expand their contact list while enjoying free food, drinks and entertainment. The event will also highlight the industry’s year and honor those who work in it during the awards program.

The ATA recently announced its “First Night’s On Us” promotion with Explore St. Louis, where all registered ATA-member retailers who book in the ATA block will get their first night’s hotel room paid, up to $150. Stay tuned for additional, new promotions for both retailers and manufacturers.

The floor plan is filling with exhibitors and is updated in real-time. Find out who’s already made plans to showcase their products by clicking here

To register, click here. Not a member? Join or renew to attend the 2024 Show. More information is available at, or by reaching out to Kim Watson, director of membership, at or 507-233-8133. 

For registration questions, please contact Sarah Haala, Trade Show coordinator, at or 507-233-8130.

For exhibitor questions, contact Beth Berkheimer, Trade Show director, at or 507-233-8141.

About the 2024 Show

Attend the ATA Show: There are many reasons to attend, click here to see the top 10 list.

Parking: Hotels in the ATA block will offer reduced parking rates ranging from 10% to 30% off for all ATA hotel guests staying at one of the contract hotels.

ATA’s Hotel Block: Beware of scammers! The only provider of the official ATA housing block is Orchid Events. Any other communications you receive regarding ATA Show hotels are scams.

St. Louis Info: Start planning your trip! Click here to find information on St. Louis restaurants, shopping, entertainment and attractions. The city is ready to host a successful ATA Show while also providing a safe and enjoyable experience.

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