Hobie® Eyewear, a leading name in premium eyewear, proudly announces the recipients of its Rep of the Year Awards, recognizing dedication and outstanding performance in advancing the brand’s presence across diverse territories and categories.
Conrad Ferla: Rep of the Year for New England and Mid-Atlantic Territories in Skate, Surf, and Outdoor Categories
Conrad Ferla has emerged as the epitome of passion and commitment since joining the Hobie® Eyewear family. Demonstrating unwavering dedication from day one, Conrad strategically planned and executed exceptional service to his accounts, resulting in an impressive 50% growth in business within his territories over the past calendar year.
Beyond his contributions to the retail landscape, Conrad’s passion extends into the surf community, where he played a pivotal role in preserving public access to New England’s shores. His active involvement contributed to a successful movement, leading to the passage of shoreline access legislation by the Governor of Rhode Island. This historic victory grants public access along the state’s shores, significantly impacting Rhode Island locals.
“I would like to acknowledge Conrad for his perseverance, determination, and selfless dedication. He exemplifies a true team player, consistently doing what is right, even during challenging times.” – Oliver Reyes, Hobie Eyewear National Sales Manager.
Read more about the historic shoreline access legislation victory here.
AJ McWhorter: Rep of the Year for Sales and Sports Marketing in Fishing/Outdoors Categories
AJ McWhorter has left an indelible mark by leveraging his unwavering focus to elevate Hobie® Eyewear. With an impressive 11-year tenure dedicated to the Hobie® brand, AJ rallied over 50% of his dealer base to embrace the Hobie® Eyewear line.
Evie Ksenopoulos, Hobie® Eyewear Director of Sales and Service, expressed excitement about AJ’s potential within the eyewear category, foreseeing continued success ahead: “AJ’s stellar reputation resonates far and wide, amplified by his influential role as Tournament Director, spearheading the Hobie® Bass Open Series. His unparalleled respect among peers and an unmatched passion for the brand underscores his remarkable achievements.”
AJ’s impressive background includes over 18 years in sales and management in the Outdoor and Fishing Industry, 15+ years of local and national scale fishing tournament directing and development, and 10+ years with Hobie® Cat in Sales and Sports Marketing.
As a former competitive kayak angler with multiple National top wins, placements, and qualifications, AJ’s dedication to Hobie® Eyewear is unparalleled. He also proudly holds a Bachelor’s degree in Sports Management and is a parent to a perfect Aussie-Doodle, “Boone.”.
Hobie® Eyewear extends its heartfelt congratulations to Conrad Ferla and AJ McWhorter for their exceptional achievements, embodying the spirit of the brand and contributing significantly to its growth.
Since 1982, Hobie® Eyewear has made being on the water easier and more enjoyable – pioneering a better, clearer, and more precise kind of vision. Merging expertly crafted designs with premium polarization, durability and innovative technologies has been at its core, following in the footsteps of visionary creator Hobie Alter. Hobie’s growing product catalog includes the ultra-light Floating Collection, HydroClean repellent lens coatings and Quick-Swap Interchange lenses to fit every outdoor enthusiast’s needs. Find out more at www.hobieeyewear.com and follow their adventure on Facebook, Instagram and YouTube at @HobieEyewear.
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WWW.HOBIEEYEWEAR.COM
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