SLG2, Inc Showcases Lifelong Impact at NRA Annual Meetings & Exhibits

SLG2, Inc., the industry’s leading experiential marketing company that grows the number of participants in the outdoors while promoting safety and includes brands Shoot Like A Girl®, Safe LivinG, Hunt Like A Girl and SLG2 Consulting, is proud to announce its attendance at the 2023 NRA Annual Meetings & Exhibits, April 14-16 in Indianapolis.

The NRA Annual Meetings & Exhibits is a world-class consumer show featuring more than 14 acres of exhibits, premier events, educational seminars, workshops and leading industry companies. The NRAAM offers manufacturers, retailers and outfitters the opportunity to sell, connect and interact with the heart of the shooting sports community.

“We’re thrilled to be back at NRAAM this year not only to share the crucial importance of SLG2, Inc’s mission, but to present the first ever Safe LivinG Safety Awards for Q1 and Q2 of 2023,” said Karen Butler, founder and president of SLG2, Inc. “These awardees have impacted and educated thousands of new and experienced shooters, and we’re privileged to recognize their efforts in Indianapolis.”

As the number of gun owners continues to grow, there is an important need to share more than just the confidence that comes from shooting sports, but to introduce all audiences to knowledge and information on firearm, personal, family and community safety. SLG2, Inc will exhibit in booth #2945, showcasing its dedication to safety in shooting sports.

SLG2, Inc is proud to present the 2023 Safe LivinG Excellence in Safety Awards to GLOCK and Ruger. Each company will receive a cut crystal trophy on Friday, April 14 that signifies importance of always reflecting on safety. The GLOCK award will be presented at 10 a.m. in booth #4755, and Ruger’s award at 3 p.m. in booth #5051.

For more information on tour dates and the mission of SLG2, Inc, visit and follow us on Instagram and Facebook.

About SLG2, Inc.

Founded in 2008, SLG2, Inc. is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc. currently has four brands: Shoot Like A Girl®, Safe LivinG, Hunt Like A Girl and SLG2 Consulting.

Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.

Safe LivinG is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.

Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.

SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.

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