BOULDER CITY, Nev. – August 27, 2025 – SHOT Show® Industry Day at the Range, the highly anticipated hands-on event held annually the day before SHOT Show®, has officially opened exhibitor registration for its 21st annual event, taking place January 19, 2026, at the Boulder Rifle and Pistol Club in Boulder City, Nevada. Along with exhibitor registration, a limited number of non-shooting positions are now available.
Industry Day offers an unparalleled opportunity for exhibitors to introduce new products, engage with top-tier media and influencers and create direct connections with SHOT Show attendees in a hands-on environment. This exclusive event provides early momentum that extends well into the SHOT Show itself, ensuring maximum exposure for brands ahead of the main event.
A select number of non-shooting positions are now available, including:
- 10×10 Non-Shooting
- 10×10 Less Lethal
- ATV/Truck Demo Track
- Show Trailer
“These non-shooting positions offer a valuable opportunity to show off products ahead of SHOT Show,” said Kelsey Puryear, Industry Day at the Range co-owner. “Spaces are limited, so we encourage exhibitors to act quickly to secure their spot and stand out in front of industry leaders.”
Supported by the National Shooting Sports Foundation as title sponsor through 2028, Industry Day at the Range remains the only official range event associated with the SHOT Show. Exhibitor space is limited, and early registration is strongly encouraged.
New exhibitors can register online now to secure their space. Shooting positions are also available online. For additional details and answers to frequently asked questions, please visit the event website.
For more information about the 2026 SHOT Show Industry Day at the Range visit ShotShowRangeDay.com.
The post Exhibitor Registration and Non-Shooting Positions Now Open for Industry Day at the Range™ 2026 appeared first on HuntingLife.com.